MIFF - Moscow International Financial Forum MIFF - Moscow International Financial Forum
Российский финансовый рынок 2008
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In the Federal District, Rostov-on-Don begins competition of student works announced by UniCredit Bank...

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JaguarLand Rover announces the launch of new programs and JaguarFinance LandRoverFinance...

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Conference "Financial literacy of young people. Invest in yourself "will be held in Kazan on February 17-18, with the participation of the Institute of Financial Planning...

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Advertising campaign

Advertising campaign is one of the most important sources of attracting consumers at CreditEXPO. The concept of the project was worked out after detailed research of the situation in the financial consumer market in Russia.
  • Direct mail delivery of more than 100 000 complimentary tickets using lists of visitors from various thematic exhibitions taking into account long-term experience of our company
  • Distribution of advertising leaflets in accordance with large trading chains of Moscow: Ramstor, TH “Mega”, Arbat-Prestige, TH Perekrestok, 7 Continent, TECHNOSILA, chain of cinema halls “Caro-Film” and chain of restaurants “RosInter”.
  • Advertising campaign in more than 20 Mass Media editions among the Moscovites and guest of the capital: KommersantЪ, Vedomosti (with supplement – magazine “How to spend”), Avtopilot, Avtomobili & Ceny (Cars and Prices), Men’s Health, Techno Guide, Tourism & Otdyh, The Choice is yours, Domashny Ochag, 7 days, Caravan Istorij. Dosug.
  • Radio-advertisement in Metro on the central stations and pedestrian zones.
  • Intensive advertisement on TV and Radio, covering all the regions of Russia
  • Advertisement in searching Internet sites: www.byttechnika.ru, www.003.ru, www.1000.ru, www.avtomarket.ru, www.autoskidki.ru, www.travel.ru, www.tury.ru, www.moscow-realty.ru, www.telephone.ru, www.vashmagazin.ru as well as on sites of the exhibition Credit Expo participants.
  • Outdoor advertisement in the city: electronic boards, shields and canvas signs on the arterial roads of Moscow
  • Distributing advertising leaflets in the chains of petrol stations.

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